JMD Rajeev Gupta outlines how sustainability, traceability, and value-add are reshaping India’s textile opportunity.
The article highlights a clear shift in global buying patterns: brands now prioritize sustainable fibres, traceable supply chains, and credible compliance beyond just low prices. With a strong cotton base, rising technical capabilities, and a skilled workforce, India is well-positioned, if execution keeps pace.
The JMD outlines the need for manufacturers to invest in value-added and technical textiles, strengthen certifications, and shift from volume to reliability and speed. This is framed as a near-term window: ambition must be backed by proof on quality, sustainability, and delivery. If aligned, India can claim a larger share of global demand.
See page 56 of The Indian Textile Journal (Aug 2025) for the complete article.
